how to overcome competition in business

How to Overcome Competition in Business (Or Not!)

Lisa Brewster MIndset

How to overcome competition in business - sounds like a weird topic to be discussing for a wellness business, doesn’t it? I mean, aren’t the caring fields meant to be more about collaboration than competition? Yes, of course. But why then, do you feel that kick in the gut when someone who's been around for ...
crush it with content marketing

Mindset Shifts You Need to Crush It With Content Marketing

Lisa Brewster Content Marketing, MIndset

In my time as a copywriter I have loved watching (and helping) business owners take hold of their industry with their content and messaging. And make big leaps in their success. Content marketing has been supremely helpful to many of my clients.  And it wasn’t because they suddenly got all knowledgeable on marketing. Yes, they ...
keeping ourselves small

What’s Keeping You Small?

Lisa Brewster MIndset

Okay, confession time. Over the past 6 months, I have been well, lost. Most people probably wouldn’t suspect that. Especially not my clients. As a working copywriter and content marketer, I was still showing up every day for them. Creating strategies and working through data. Uncovering stories about them and their businesses they could hang ...